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Schweppes, Australia, Guys and Dolls, Physiological

created over 6 years ago | Tagged: entertainment, design, sensory appeal, physiological, guys and dolls, soda, advertisement, ambient, cricket, chest hair,


The Solo Man Bib is a hilarious ad campaign by Solo, (Australian carbonated lemon-flavored soft drink manufactured by Cadbury Schweppes), that invites men to go back to being REAL men. And that means no more day spas, talking about your feelings, and most importantly no more waxing your chest hair. The Solo Man Bib was designed exclusively for the Australian international twenty/20 cricket series. It helped ‘mansform’ supporters into men with manly chests.




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