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created about 1 year ago | Tagged: |
Pocas
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music and advertisement converged in a campaign by brazilian company agência africa for budweiser. the print ads, found tucked into magazines, plays will.i.am's single 'great times' either on a record player or a smartphone. the vinyl version works just like any album but requires the right sound system. for those without the proper technology, another version of the ad has an integrated speaker to play the provided QR code.
