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“Donuts are a very flexible product,” Dunkin Chief Executive Officer Nigel Travis told Reuters in an interview. “You can do savory donuts, you can do donuts with shredded pork — that’s in China. We also have a range of other savory products that we have been testing and introducing country by country.” Dunkin’ said it is also in the process of getting milk tea and bagels with pork floss topping to its Chinese menu.
"We also have a range of other savory products that we have been testing and introducing country by country." Getting the menu right in each market is critical. Pork donuts, for example, are not likely to sell well in Indonesia and Malaysia, where people are predominantly Muslim.
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